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Blend - Yamamoto Club Co. Ltd.

Aki No Shima No Mi Etajima Shibori 2023

by Yamamoto Club Co. Ltd.

Company: Yamamoto Club Co. Ltd.

We aim at facilitating safe and healthy eating habits, by preserving sound mountain and forestry thus preserving safe water, and by conducting circulating agriculture. “Aki-no-Shima-no-Mi” refers to olives grown in Hiroshima, mainly in its coastal and insular areas of Setouchi, Seto Inland Sea. They are grown by producers who loves the local community who wish to contribute to the community through olive cultivation. We are actively promoting “Aki-no-Shima-no-Mi” Project, which aims at local revitalization using olives. In 2008, we proposed Etajima City to make olives their new specialty. In 2010, after due research and conversations, Etajima City decided that they promote olives as their new specialty. In 2011, “Etajima City Olive Promotion Council” was established and full-on olive cultivation started on the island. We now buy olive fruits from local people and make products. We have developed into an operation which can work together with the community and contribute to its revitalization.

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